People & CultureChina Personalities
Former hottest influencer in China Li Ziqi’s controversial comeback after 2-year hiatus sparks online firestorm over change in appearance
More than 29,000 fans on social media comment on her return but many curious about her face saying, ‘her eyes and chin are different from before’Li’s thriving career was suddenly cut off in 2021 over dispute with her agent which saw both parties suing and counter-suing each otherTrending in ChinaLiya Suin ShanghaiPublished: 2:00pm, 23 Sep, 2023Why you can trust SCMP
The comeback of Li Ziqi – once China’s hottest influencer – after a two-year hiatus has sparked heated discussion on mainland social media about her changed appearance.
Li declared her official return on September 15 in a video published on social media platforms that went viral after it was picked up by local news outlets. She had not yet shared any new content at the time of this article’s publication.
In a clip shared by China Financial and Economic News, Li is seen with long black hair and wearing a white T-shirt. Standing in an orchard, she greets the public and gives a brief introduction about her plans to deliver new lifestyle content.
“In the future, I will insist on producing more quality content on my ways to tell Chinese farming culture and rural stories,” she said in the video.