Music has long been touted for its abilities to heal, whether it be helping cope with loss or evoking old memories. Now, one ambitious medical startup — with the endorsement of the world’s largest music company — is looking to use music for a much more clinical purpose: teaching people …
Read More »The Biggest Label in the World Invests in Cartoon Creatures, Soccer Balls, and Sweat
Katy Perry isn’t known for being a Pikachu whisperer. Nor did Liam Payne make his millions as a sports aficionado. However, Universal Music Group (UMG) sees the value in both of these alter-egos. On Wednesday, the company announced three separate partnerships with big names in the games, sports, and fitness …
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